Your Senior Living Marketing Experts

Why work harder when you can work SMARTER

The Smart Girl team is on a mission to be the trusted marketing partner for senior living operators who want to implement thoughtful & strategic marketing technology into their sales process to increase inquiries, tours, and move-ins.

Build smart and savvy marketing campaigns that create an ROI with Smart Girl Digital.

Our team can help your team alleviate the stress and time-sucking task of figuring out what works. We have proven strategies and frameworks that deliver ROI-boosting results.

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Start by choosing the right team…

Katie H.

Owner & CEo

Dutch Bros' Iced Double Torture (Extra Double Shot Vanilla Mocha)

My favorite superhero is Wonder Woman

I Support Life Senior Services & The Beach Foundation

I am currently reading historical fiction by authors Fiona Davis, Renee Rosen, & Emily Gilbert

Sarah S

Lead Client Strategist

Vanilla Latte (2 shots of espresso)

My favorite superhero is Elastigirl

I support Lean In STL

I am currently reading Purple Goldfish & Lessons in Chemistry

Margaret M.

Client Services Team Lead

Iced brown sugar shaken espresso w/ oat milk

My favorite superhero is Spiderman

I support the Alzheimer's Association of Central Ohio

I am currently reading a Thriller by Riley Sagar

Lindy C.

Marketing Project Coordinator

Iced Black Coffee

My favorite superhero is Iron Man

I support Every Mother Counts

I am currently reading Think Like a Monk by Jay Shetty

Lauren S.

Agency Marketing Manager

Caramel Latte (Hot or Iced)

My favorite superhero is Cat Woman

I support the Alzheimers Association in Oklahoma

I am currently reading The Courage to be Disliked & Purple Goldfish

Lyndsay G

Marketing Project Coordinator

Vanilla Latte (2 shots of espresso)

My favorite superhero is Elastigirl

I support Lean In STL

I am currently reading Purple Goldfish & Lessons in Chemistry

Our Promise

We are the big agency alternative to digital strategy done right.

We are a boutique digital strategy agency who works with senior living partners to meet the occupancy goals of today and the digital strategy growth of tomorrow.

Smart Strategy grounded in proven results

Expert Execution lead by experienced marketers

Connect with Community in a way that gives back to the greater good

Smart Girl team members have experience working for and leading in-house senior living marketing teams. We are a trusted partner and client advocate dedicated to helping training, elevate, and accelerate digital marketing best practices across the industry!

Delivering Revenue Generating Solutions

Our Trusted Partners

We partner with qualified organizations serving the senior living industry who are ready to implement smart digital strategies that move customers. We support in-house marketing teams who need the guidance and implementation of marketing tactics that increase inquiries, tours, and move-ins.

What Our Clients Are Saying

Working with Smart Girl Digital has been such a refreshing experience. When I shared a few minor corrections to help fine-tune our brand voice, the team immediately understood and absolutely knocked it out of the park. The edits came back quickly with very little back and forth, no ten rounds of revisions, just thoughtful, on-point work. I’m so grateful for their expertise and responsiveness they bring.

Lindsey A.

Digital Marketing Director

The entire team at Smart Girl Digital is patient, kind, extremely brilliant, and attentive. I could not recommend them more highly and believe that they are the best there is at what they do.

Patrick F.

Marketing Specialist

Great to work with! You captured my vision for our website design and executed the project seamlessly. The quality of the work, expert strategy recommendations, and overall support in our digital marketing efforts has helped our team and business grow. I’d recommend them to any business owner seeking smart digital marketing strategy and execution.

Brad A.

President